For more than 15 years, Amanda C. Watts has helped accountants, bookkeepers and financial professionals build businesses around the part of their expertise that clients value most: their judgement.

She is the creator of the Productised Freedom Practice™ methodology and has helped more than 800 practitioners turn what they know into a named, packaged and profitable advisory offer.

Her work goes beyond simply adding advisory to an existing firm. Amanda helps practitioners rethink what they sell, how they price it, how they market it and how they deliver it, so they can build deeper client relationships, earn more from fewer clients and create a business that gives them greater freedom.

The Relationship Economy brings together the thinking, frameworks and lessons behind that work, and shows why the relationship you build with your clients may now be the most valuable asset in your firm.